TWTBWTW: Quick, name 3 flagship beers that are thriving

Where have all the beer brands gone?

The lead gets right to the point: “The ground is shaking under some of the most important beer brands for a trio of California’s largest brewers.” The breweries are Sierra Nevada Brewing Company, Firestone Walker Brewing Company, and 21st Amendment Brewery.

Why should this matter to us beer drinkers?

You will have to answer that yourselves. I am writing zero words rather than 1,000. Instead I will point you at Flagship February. (At least, I hope the link takes you to one of the pages in the Flagship February website and you can make your way around. Simply typing in flashipfebruary.com will not get you there. Nothing seems to be going right for flagship beers right now.)

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2 thoughts on “TWTBWTW: Quick, name 3 flagship beers that are thriving”

  1. It’s interesting that the article you lead with (but didn’t link to? I assume it’s the Kate Bernot article?) doesn’t define flagship, unless they mean “best-selling.” I still assume Pale Ale is Sierra Nevada’s flagship, and, dunno, DBA would be Firestone’s flagship (though it took them forever to enter my market, and they led with the more American-hopped IPAs before 805 took off). Don’t know enough about 21st Amendment.

    Anyway, for old fellas like me, it is tougher and tougher to find SNPA in the Midwest, and I have to ask my local store to bring in Bigfoot. I remember someone asking on one of the beer message boards in the mid 2000s what period of beer history folks would want to live in and thinking that I was living in it… and 15-20 years later, with the changes in styles to less bitter IPAs and more adjunct-laden sweet stouts, and the falling out of favor of the styles I loved… I guess I’d now answer “I want to go back 15-20 years”!

    • Oops, I meant to include that link. Now I have. Thanks, Bill.

      Yes, GBH is using flagship as a synonym for best selling. Hazy Little Thing outsells SNPA in national chains. I would be curious to see a survey of drinkers asked to name Sierra Nevada’s flagship. Would drinkers older than x say SNPA and younger than x say Hazy whatever?

      I’m happy to drink in the current era. Finding clear, properly hoppy IPAs is not hard, and number of quality pilsners and nicely balanced mixed ferm beers is much higher.

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