The Heineken effect

Seen during our travels the past year.

Lagunitas IPA in Nafplion, Greece

Nafplion, Greece.

On tap in Waitoma, New Zealand

Waitomo, New Zealand.

This doesn’t happen if Heineken did not own Lagunitas Brewing. Meanwhile, Heineken is not sold at either of these places.

2 thoughts on “The Heineken effect”

  1. Stan,
    One thing that they always harp on in my briefs are giving the “so what?”. What’s the jazz being played here? Good for the folks working at Lagunitas brewing these days, of course. I don’t think that you have something necessarily in the same “mode” in mind here, but what you do, isn’t clear to those as ignorant as I am of the industry.

    • Hi Dave – That was simply meant as an observation that since Heineken bought Lagunitas you are likely to find in 18 time zones from the original brewery.

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