I broadcast a link to this via Twitter when I saw its on Friday because I think Ron Pattinson’s “Fantasy beer history: Gose” post is a) important and b) quite interesting reading.
I’m a fan of Four Peaks Brewing but he’s right to call out their description/history of Gose as “total rubbish.” It’s not only because I’m working on this book about brewing with wheat, that I find Gose a fascinating story, that we what liked what we had in Leipzig, or even that it just plain bugs me when I reads things that are wrong.
Fact is that education has been an important element in the American craft beer revival, that the breweries have taken charge of education think about what you read on brewpub menus or craft beer labels and education means getting the facts right.
There’s no need to make up sexy yarns. The basic, historically correct, stories behind Gose or India pale ale or stout make for great marketing on their own.
– Good to be small? From the New York Times, “In New York, No Crisis for Niche Manufacturers.” The point: “There’s quite a market for niche products in New York City,” said Jonathan Bowles, the director of the Center for an Urban Future, a nonpartisan research group in Manhattan, and an author of several manufacturing studies. “For a lot of the niche manufacturers, including those that are broadly appealing to the high-end market, they may be doing O.K.” Is niche beer doing as well in these economic hard times?
– Scum watch. OK, I don’t have a logical beer angle on this but had to pass this along. Daria’s brother spotted it in Sunday’s Sun-Sentintel while looking for things for us to do near his house in South Florida. The description of a Gun and Knife Show at the War Memorial Auditorium in Fort Lauderdale: “Protect yourself from the scum of South Florida with items from this event.”
– Which one would you rather drink? This isn’t new and it isn’t beer, but an interesting post comparing how Wine Spectator and Wine Enthusiast described and rated, with much different results, what turned out to be the same wine.