And these are just the headlines.
– Beer on demand: Craft breweries like Piece, Half Acre start delivery service
– Bordeaux wine for craft beer drinkers
– What’s it like when your startup craft brewery gets bought by Anheuser-Busch?
– Hopsteiner picks its top hops for craft brewing professionals
– Hopping mad about craft beer
– Illegal Alcohol: Where to Drink Thai Craft Beer in Bangkok
– 10 California Craft Beers That Cost a Bundle on the Black Market
This is not an argument about the validity of whatever definition of “craft beer” you want to use. I find it generally easy to simply use the word beer myself. When I write a story for one of the Brewers Association publications (Zymurgy or New Brewer) I use the term because it is defined within that context of the magazine. I just wrote a sentence in a story for All About Beer magazine where it would have been easier to use the term than not. But I found a way not to, because that’s the AABM philosophy.
But, and you knew that was coming, as the headlines that took me litttletime to collect indicate the term must mean something to somebody (even though you can easily strike the word craft from most of them).