Monday musing: Beer prices and hop terroir

When we first arrived in Europe I wrote I’d found gas cheaper that quality beer. Turns out that beer is less expensive in Germany than any other country we’ve been in (so far six beyond Germany) and German diesel gas is more expensive.

It gets more confusing when you hit Liechenstein and Switzerland, because you go from euros (worth more than the dollar) to Swiss francs (worth less). Suddenly it appears prices have gone up at least 50 percent. Usually more, because in Switzerland everything costs more. (They charge you two francs to use the toilet in the train station.)

With that in mind I will leave it to you convert these prices to dollars (worth more than when we arrived, making German beer cheaper still) seen in an upscale Swiss supermarket:

Chimay Grand Reserve 3.40 Swiss francs (all prices are for 33cl bottles) versus less than a euro in Belgium, Duvel 3.10, Leffe 2.70. La Fin du Monde (also seen in Paris) 3.20, Samuel Adams Boston Lager 2.80. A six-pack of Miller Genuine Draft 8.90 and a six-pack of Corona 15.50.

– I heard last week that the European Commission has rejected a request from the Halltertau hop growing region of Germany for an Appellation of Control (AOC). I know no details — and, sorry, won’t be tracking them down any time soon — like exactly what would be included in the designation. But, if you are inclined to do a little reporting yourself, the obvious question to ask is why did the EU accord Zatek Chmel a designation of origin and reject hops from the Halltertau region?

The EU has given 12 German brewing regions Protected Designation of Origin (PDO/Protected Geographical Indication (PGI). (Not news, just a bit of background.)

Back to Hallertau. Last week judges convened to evaluate this year’s crop, a reminder that the German hop industry focuses not only on where hops are grown but their quality. Panelists rate hops on aroma, appearance and other criteria, honoring the best of each variety.

I’m told that veteran judges may rub and sniff a few hops and tell immediately which yard they come from. It could be almost any kind, because each farm must grow multiple varieties (in order to stagger harvesting and get the most out of pretty dang expensive picking equipment). They’ll say something like “Oh, the soil in this guy’s farm is like this” (in German) and judging will slow while they discuss soil properties.

Sounds like terroir to me. How that is expressed in a beer? That’s up to the brewer.

What do you call a Russian Pilsner Urquell?

If you’ve already read Evan Rail’s “Pilsner Urquell vs. Pilsner Urquell vs. Pilsner Urquell” post good for you. If not, then don’t bother with anything else. Go there now.

(I apologize that I’m getting to this more than a week after it was posted. I’m now resigned to the fact I’ll be constantly behind until December when we return to the States, perhaps longer.)

Evan examines Pilsner Urquell’s decision to brew other “Pilsner Urquell” beers in foreign countries.

So I asked why, if they were brewing beer elsewhere, those beers had to have the same name. The answer I received was that it was their brand.

“It’s a brand, like Volkswagen,” said head brewmaster Jan Hlavacek. “Volkswagen is made all over the world. It’s still called Volkswagen.”

This is important.

 

Everybody in Belgium drinks kriek

Everybody in Belgium drinks kriek

Spotted lasted Sunday at The Grand’Place/Grote Markt in Brussels: This baby-faced boy drinking Lindeman’s Kriek alongside what appeared to be (and acted like) his parents and grandparents.

Lindeman’s Kriek and Gueuze were being poured in the tent behind he family.

We’ve saw other young people drinking both beer and wine with the parents in Brussels restaurants.

 

Beer at Legoland (German style)

Bierstube at Legoland

No, this isn’t where you buy beer at Legoland in Germany, located a bit east of Ulm.

The photo shows one of thousands of buildings in Miniland, this particular one dwarfed by the likes of a replica of the Allianz arena in Munich (the soccer venue). The beer serving size at the Bier Stube would be one very small lego block.

However, as you would expect in Germany, adults can drink beer in the park. A .5L of Autrenrieder hefeweizen, helles or radler costs 3.20 euros.