{"id":6883,"date":"2011-06-26T06:36:19","date_gmt":"2011-06-26T12:36:19","guid":{"rendered":"http:\/\/appellationbeer.com\/blog\/?p=6883"},"modified":"2011-08-21T09:40:34","modified_gmt":"2011-08-21T15:40:34","slug":"honk-if-you-hate-fat-tire","status":"publish","type":"post","link":"https:\/\/appellationbeer.com\/blog\/honk-if-you-hate-fat-tire\/","title":{"rendered":"Honk if you hate Fat Tire"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.appellationbeer.com\/images\/20090228-where28b.jpg\" alt=\"Where in the beer world?\" class=\"alignright\"\/>Some people will actually tell you they hate New Belgium <em>Fat Tire Amber Ale<\/em>. <a href=\"http:\/\/beeradvocate.com\/forum\/read\/2235243\">It&#8217;s complicated<\/a>, and I really just want to pass along a few numbers, so I&#8217;ll simply says it seems silly to me, but it&#8217;s their energy. <\/p>\n<p>Fact is that as New Belgium drives deeper into the East Coast this year it will be <em>Fat Tire<\/em> drinkers ask for first. (Witness this photo taken in South Carolina before New Belgium entered the state. The owners posted the sign in self defense.)<\/p>\n<p>Some interesting figures emerged last week in the run up to the brewery&#8217;s twentieth anniversary on Tuesday. Although overall production increased 13% last year, to 661,000 31-gallon barrels, <em>Fat Tire<\/em> sales grew only 2%.<\/p>\n<p>According to Impact Databank, <em>Fat Tire<\/em> accounted for 70% of New Belgium sales in 2008, 67% in 2009 and 60% in 2010. The biggest change last year was the introduction of <em>Ranger IPA<\/em>. New Belgium sold more than 50,000 barrels in 2010, 8% of production, more <em>Ranger IPA<\/em> than its well known neighbor, Odell Brewing, made in total.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Some people will actually tell you they hate New Belgium Fat Tire Amber Ale. It&#8217;s complicated, and I really just want to pass along a few numbers, so I&#8217;ll simply says it seems silly to me, but it&#8217;s their energy. Fact is that as New Belgium drives deeper into the East Coast this year it &#8230; <a title=\"Honk if you hate Fat Tire\" class=\"read-more\" href=\"https:\/\/appellationbeer.com\/blog\/honk-if-you-hate-fat-tire\/\" aria-label=\"More on Honk if you hate Fat Tire\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[292],"tags":[],"class_list":["post-6883","post","type-post","status-publish","format-standard","hentry","category-musing"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4wTn-1N1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/6883","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/comments?post=6883"}],"version-history":[{"count":16,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/6883\/revisions"}],"predecessor-version":[{"id":7365,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/6883\/revisions\/7365"}],"wp:attachment":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/media?parent=6883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/categories?post=6883"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/tags?post=6883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}