{"id":216,"date":"2007-05-08T16:32:36","date_gmt":"2007-05-08T23:32:36","guid":{"rendered":"http:\/\/appellationbeer.com\/blog\/brewpubs-and-beer-cred\/"},"modified":"2012-11-01T10:54:49","modified_gmt":"2012-11-01T16:54:49","slug":"brewpubs-and-beer-cred","status":"publish","type":"post","link":"https:\/\/appellationbeer.com\/blog\/brewpubs-and-beer-cred\/","title":{"rendered":"Brewpubs and &#8216;beer cred&#8217;"},"content":{"rendered":"<p>First, at Hop Talk, Al suggests what he think are <a href=\"http:\/\/hop-talk.com\/2007\/05\/08\/5-essentials-for-a-good-brewpub\/#comments\">5 essentials for a good brewpub<\/a>, starting with &#8220;An old building, especially with a lot of exposed brick.&#8221;<\/p>\n<p>Then at Beervana, Jeff Alworth discusses <a href=\"http:\/\/beervana.blogspot.com\/2007\/05\/beer-cred.html\">Beer Cred<\/a> in Portland, Oregon.<\/p>\n<blockquote><p>Beer is a working-class beverage. Drinking beer is a working-class activity. Oregon brewers, who until &#8217;99 had Henry&#8217;s as an example, got that. In the 80s, as brewpubs started opening up, they had a gritty look. Breweries were located in Portland&#8217;s industrial Northwest (part of which has been overtaken by the Pearl). Tap handles for good beer appeared in working-class bars. It is my suspicion that one of the reasons Oregonians took to microbrewed beer was because it retained it&#8217;s blue collar ethos.<\/p><\/blockquote>\n<p>And he compares that to &#8220;boutique breweries&#8221; in other parts of the country.<\/p>\n<p>You simply cannot argue with the success of craft beer in Oregon (11% of volume vs. 4% in the rest of the country). In fact, you&#8217;ve got to wonder if the rest of us will ever catch up.<\/p>\n<p>My point? I&#8217;m not sure I figured one out. I found these two interesting to read in the matter of only a couple of hours. In his, Alworth concludes, &#8220;Yes, that was a random posting.&#8221;<\/p>\n<p>This must be as well.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>First, at Hop Talk, Al suggests what he think are 5 essentials for a good brewpub, starting with &#8220;An old building, especially with a lot of exposed brick.&#8221; Then at Beervana, Jeff Alworth discusses Beer Cred in Portland, Oregon. Beer is a working-class beverage. Drinking beer is a working-class activity. Oregon brewers, who until &#8217;99 &#8230; <a title=\"Brewpubs and &#8216;beer cred&#8217;\" class=\"read-more\" href=\"https:\/\/appellationbeer.com\/blog\/brewpubs-and-beer-cred\/\" aria-label=\"More on Brewpubs and &#8216;beer cred&#8217;\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[292],"tags":[389],"class_list":["post-216","post","type-post","status-publish","format-standard","hentry","category-musing","tag-portland"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4wTn-3u","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/comments?post=216"}],"version-history":[{"count":1,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/216\/revisions"}],"predecessor-version":[{"id":10009,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/216\/revisions\/10009"}],"wp:attachment":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/media?parent=216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/categories?post=216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/tags?post=216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}