{"id":17530,"date":"2023-05-15T00:42:32","date_gmt":"2023-05-15T06:42:32","guid":{"rendered":"https:\/\/appellationbeer.com\/blog\/?p=17530"},"modified":"2023-05-15T05:44:15","modified_gmt":"2023-05-15T11:44:15","slug":"read-this-weeks-beer-links-at-your-own-risk","status":"publish","type":"post","link":"https:\/\/appellationbeer.com\/blog\/read-this-weeks-beer-links-at-your-own-risk\/","title":{"rendered":"Read this week&#8217;s beer links at your own risk"},"content":{"rendered":"<p>The Craft Brewers Conference happened last week in Nashville, with the not so shocking revelation that <a href=\"https:\/\/www.packworld.com\/industry\/beverage\/article\/22861573\/craft-brewers-need-to-find-new-ways-to-innovate-and-grow\">&#8220;To appeal to the younger generation\u2014and female and BIPOC drinkers, in particular\u2014breweries will need to take a hard look at what they\u2019re doing.&#8221;<\/a><\/p>\n<p><em>To appeal to female and BIPOC drinkers<\/em> are words that will haunt the Brewers Association until something changes. What went wrong has been documented, so far, on Twitter and Instagram. The blowback is still blowing hard. I&#8217;ve tried to assemble a few of them in an order that makes sense.<\/p>\n<p>&#8211; <a href=\"https:\/\/www.instagram.com\/p\/CsHj3W3JqQF\/\"><strong>Max Finnance wrote on Instagram<\/strong><\/a>:<br \/>\n&#8220;I had a (mostly) great time over the past week in Nashville hanging out with so many of my favorite people, but it came with some real lows. Lots of folks were less lucky.<\/p>\n<p>&#8220;There are some amazing people at the @brewersassoc, including at least a few I consider friends, but organizationally I believe the BA is failing us as an industry. There seems to be a willful disconnect between its &#8216;identity&#8217; as a trade organization and its mission to make Craft Beer a community welcoming to all. The desire to appease all members makes bad actors feel comfortable, and becomes hostile to the folks I most want to feel welcome at the table. If you left CBC &#8216;revitalized about working in the best industry in the world,&#8217; you have your head in the sand. We have a terribly long way to go.<\/p>\n<p>&#8220;I\u2019ll be doing the work to help make this a better space, I hope you\u2019ll join me.&#8221;<\/p>\n<p>&#8211; <a href=\"https:\/\/twitter.com\/beer_diversity\/status\/1656071807474999303\"><strong>&#8220;Beyond offensive.&#8221;<\/strong><\/a><\/p>\n<p>&#8211; <a href=\"https:\/\/www.instagram.com\/p\/CsEdmRAp-IH\/?hl=en\"><strong>&#8220;This industry is to incredibly broken.&#8221;<\/strong><\/a> Listen to everything Ren Navarro has to say. &#8220;The outrage you feel today is the outrage you should feel every day.&#8221; Read the highlights she put together. <\/p>\n<p>&#8211; <a href=\"https:\/\/www.instagram.com\/p\/CsJmeDXrY18\/\"><strong>&#8220;We demand more from an organization that leads our industry.&#8221;<\/strong><\/a> This is the sort of action that is needed.<\/p>\n<p>&#8211; <a href=\"https:\/\/www.instagram.com\/p\/CsJ7FoyPs1K\/\"><strong>&#8220;We highly encourage other breweries and attendees to ask for the same accountability directly with the BA to share their concerns as dues-paying members. There is power in our numbers and in performing direct action.&#8221;<\/strong><\/a> With a letter that shows how to do it.<\/p>\n<p><a href=\"https:\/\/kfi.jpm.mybluehost.me\/blog\/twtbwtw-the-ugly-the-bad-the-good\/\">Last month I wrote,<\/a> &#8220;It\u2019s not my goal to find less pleasant stories to balance the feel good ones, but some weeks that is pretty easy.&#8221; There were stories last week that you might label &#8220;feel good,&#8221; but by the time the week ended nothing felt very good. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Craft Brewers Conference happened last week in Nashville, with the not so shocking revelation that &#8220;To appeal to the younger generation\u2014and female and BIPOC drinkers, in particular\u2014breweries will need to take a hard look at what they\u2019re doing.&#8221; To appeal to female and BIPOC drinkers are words that will haunt the Brewers Association until &#8230; <a title=\"Read this week&#8217;s beer links at your own risk\" class=\"read-more\" href=\"https:\/\/appellationbeer.com\/blog\/read-this-weeks-beer-links-at-your-own-risk\/\" aria-label=\"More on Read this week&#8217;s beer links at your own risk\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[703],"tags":[],"class_list":["post-17530","post","type-post","status-publish","format-standard","hentry","category-monday-links"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4wTn-4yK","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/17530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/comments?post=17530"}],"version-history":[{"count":5,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/17530\/revisions"}],"predecessor-version":[{"id":17537,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/17530\/revisions\/17537"}],"wp:attachment":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/media?parent=17530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/categories?post=17530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/tags?post=17530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}