{"id":14620,"date":"2017-04-29T13:55:20","date_gmt":"2017-04-29T19:55:20","guid":{"rendered":"http:\/\/appellationbeer.com\/blog\/?p=14620"},"modified":"2017-04-29T13:55:20","modified_gmt":"2017-04-29T19:55:20","slug":"the-session-123-cyberbrew","status":"publish","type":"post","link":"https:\/\/appellationbeer.com\/blog\/the-session-123-cyberbrew\/","title":{"rendered":"The Session #123: CyberBrew"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.appellationbeer.com\/images\/00-thesession150.jpg\" alt=\"The Session\" class=\"alignright\"\/>Host Josh Weikert has announced the topic for the 123rd gathering of The Session will be <a href=\"http:\/\/www.beer-simple.com\/beer\/2017\/4\/28\/the-session-123-cyberbrew-is-the-internet-helping-or-hurting-craft-beer\">CyberBrew &#8211; Is the Internet Helping or Hurting Craft Beer?<\/a><\/p>\n<p>Ocassionally somebody will point out that these days a growing number of consumers never suffered through a time they couldn&#8217;t order flavorful beer. And, of course, the internet has always been a part of their lives. This leads to Weikert&#8217;s basic question: How is beer drinking\/brewing different in the internet age, and how is the internet changing the way brewers and craft beer drinkers do business?  <\/p>\n<p>He suggests several, optional of course, topics:<\/p>\n<p>&#8211; Marketing beer in the internet age<br \/>\n&#8211; The astounding influence of beer bloggers to make or break breweries (just kidding, but seriously, what&#8217;s the effect of all of this quasi-journalistic beer commentary on the drinking and brewing public?)<br \/>\n&#8211; How are beer reviews (expert and mass-market) affecting what gets brewed and drank?<br \/>\n&#8211; Are beer apps for tracking and rating overly-&#8220;gamifying&#8221; beer (or does that make drinkers more adventurous)?<br \/>\n&#8211; Just how fast do aleholes on message boards and elsewhere turn off prospective craft beer enthusiasts?<\/p>\n<p>Post a Session contribution May 5 and <a href=\"http:\/\/www.beer-simple.com\/beer\/2017\/4\/28\/the-session-123-cyberbrew-is-the-internet-helping-or-hurting-craft-beer\">leave a comment<\/a> to be included in the post-Session roundup.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Host Josh Weikert has announced the topic for the 123rd gathering of The Session will be CyberBrew &#8211; Is the Internet Helping or Hurting Craft Beer? Ocassionally somebody will point out that these days a growing number of consumers never suffered through a time they couldn&#8217;t order flavorful beer. And, of course, the internet has &#8230; <a title=\"The Session #123: CyberBrew\" class=\"read-more\" href=\"https:\/\/appellationbeer.com\/blog\/the-session-123-cyberbrew\/\" aria-label=\"More on The Session #123: CyberBrew\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[292],"tags":[],"class_list":["post-14620","post","type-post","status-publish","format-standard","hentry","category-musing"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4wTn-3NO","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/14620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/comments?post=14620"}],"version-history":[{"count":1,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/14620\/revisions"}],"predecessor-version":[{"id":14621,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/posts\/14620\/revisions\/14621"}],"wp:attachment":[{"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/media?parent=14620"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/categories?post=14620"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appellationbeer.com\/blog\/wp-json\/wp\/v2\/tags?post=14620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}