Comments on: Weekend beer reading: Why the big bottles? http://appellationbeer.com/blog/weekend-reading-2/ Tue, 22 May 2012 16:56:30 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Stan Hieronymus http://appellationbeer.com/blog/weekend-reading-2/comment-page-1/#comment-259224 Stan Hieronymus Mon, 02 Nov 2009 13:35:50 +0000 http://appellationbeer.com/blog/?p=2282#comment-259224 Higher packaging costs have always been something consumers don't think about. In fact good-looking corkable 375ml bottles may cost more than 750s. Higher packaging costs have always been something consumers don’t think about. In fact good-looking corkable 375ml bottles may cost more than 750s.

]]> By: Swordboarder http://appellationbeer.com/blog/weekend-reading-2/comment-page-1/#comment-259149 Swordboarder Mon, 02 Nov 2009 02:08:36 +0000 http://appellationbeer.com/blog/?p=2282#comment-259149 Hale's has always done our barleywine in 12 oz bottles and my glass supplier tells me there's a brewery in California that is interested in 375ml corked finish bottles. I think it has to do more with customer familiarity with paying more in that sized format. Winemakers have always had the option to bottle their wine in 12oz bottles and put them in a 6 pack, but never have. For that matter they have always had the option to put their wine in cans and sell it in a 24 pack. I know I'm creeping into Rule #7 territory here, but if the liquid we're making costs more to make than the wine does, then we're going to need all the help we can to break even on it (or maybe turn a profit?). Hale’s has always done our barleywine in 12 oz bottles and my glass supplier tells me there’s a brewery in California that is interested in 375ml corked finish bottles.

I think it has to do more with customer familiarity with paying more in that sized format. Winemakers have always had the option to bottle their wine in 12oz bottles and put them in a 6 pack, but never have. For that matter they have always had the option to put their wine in cans and sell it in a 24 pack.

I know I’m creeping into Rule #7 territory here, but if the liquid we’re making costs more to make than the wine does, then we’re going to need all the help we can to break even on it (or maybe turn a profit?).

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