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	<title>Comments on: Monday musing: Let&#8217;s hear it for small</title>
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		<title>By: Stan Hieronymus</title>
		<link>http://appellationbeer.com/blog/monday-musing-lets-hear-it-for-small/comment-page-1/#comment-146701</link>
		<dc:creator>Stan Hieronymus</dc:creator>
		<pubDate>Fri, 15 Aug 2008 01:52:46 +0000</pubDate>
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		<description>Matt - I don&#039;t think consolidation works when you have truly unique beers, often produced in very small quantities. For instance, Moonlight or Jolly Pumpkin. 

But yes, Deschutes and New Belgium will continue to grow. So will breweries at the next level - New Glarus and Bell&#039;s. But I think there will be room for the genuinely small as well.</description>
		<content:encoded><![CDATA[<p>Matt &#8211; I don&#8217;t think consolidation works when you have truly unique beers, often produced in very small quantities. For instance, Moonlight or Jolly Pumpkin. </p>
<p>But yes, Deschutes and New Belgium will continue to grow. So will breweries at the next level &#8211; New Glarus and Bell&#8217;s. But I think there will be room for the genuinely small as well.</p>
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		<title>By: SteveH</title>
		<link>http://appellationbeer.com/blog/monday-musing-lets-hear-it-for-small/comment-page-1/#comment-146542</link>
		<dc:creator>SteveH</dc:creator>
		<pubDate>Thu, 14 Aug 2008 12:03:08 +0000</pubDate>
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		<description>As Larry himself has put it, Fauxberon.  Though faux, it barely was!  :)</description>
		<content:encoded><![CDATA[<p>As Larry himself has put it, Fauxberon.  Though faux, it barely was!  <img src='http://appellationbeer.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Denise</title>
		<link>http://appellationbeer.com/blog/monday-musing-lets-hear-it-for-small/comment-page-1/#comment-146436</link>
		<dc:creator>Denise</dc:creator>
		<pubDate>Thu, 14 Aug 2008 02:58:21 +0000</pubDate>
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		<description>Bell&#039;s has in fact already returned to Chicago - I&#039;ve already bought and polished off a case of the Oberon.  But if you knew where to go, you could buy on tap some &quot;Kalamazoo Brewing&quot; beer before then.</description>
		<content:encoded><![CDATA[<p>Bell&#8217;s has in fact already returned to Chicago &#8211; I&#8217;ve already bought and polished off a case of the Oberon.  But if you knew where to go, you could buy on tap some &#8220;Kalamazoo Brewing&#8221; beer before then.</p>
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		<title>By: Matt Dunn</title>
		<link>http://appellationbeer.com/blog/monday-musing-lets-hear-it-for-small/comment-page-1/#comment-146281</link>
		<dc:creator>Matt Dunn</dc:creator>
		<pubDate>Wed, 13 Aug 2008 14:32:01 +0000</pubDate>
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		<description>Do you think Sam Adams and other &quot;craft brewers&quot; will be able to remain &quot;small&quot; over the next couple decades?  Sam Adams will certainly be growing, probably up to and over 10 million bbl a year, don&#039;t you think?  New Belgian, Sierra Nevada, Deschutes etc. will also certainly have their eye on the million bbl mark and probably pass it sooner than later.  

Small is nice, but bigger is better to make money.  And...the market for craft beer continues to grow, though I doubt Double IPAs will ever have a 20% share.  But Boston Lager?  SNPA?  Mirror Pond?  Fat Tire?  Sure.  And more probably... And I think it&#039;s pretty clear that the industry will track the market closely and that instead of more small brewers providing supply, the bigger will get bigger and we&#039;ll see some intense consolidation.</description>
		<content:encoded><![CDATA[<p>Do you think Sam Adams and other &#8220;craft brewers&#8221; will be able to remain &#8220;small&#8221; over the next couple decades?  Sam Adams will certainly be growing, probably up to and over 10 million bbl a year, don&#8217;t you think?  New Belgian, Sierra Nevada, Deschutes etc. will also certainly have their eye on the million bbl mark and probably pass it sooner than later.  </p>
<p>Small is nice, but bigger is better to make money.  And&#8230;the market for craft beer continues to grow, though I doubt Double IPAs will ever have a 20% share.  But Boston Lager?  SNPA?  Mirror Pond?  Fat Tire?  Sure.  And more probably&#8230; And I think it&#8217;s pretty clear that the industry will track the market closely and that instead of more small brewers providing supply, the bigger will get bigger and we&#8217;ll see some intense consolidation.</p>
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		<title>By: Scott</title>
		<link>http://appellationbeer.com/blog/monday-musing-lets-hear-it-for-small/comment-page-1/#comment-146130</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Wed, 13 Aug 2008 03:58:27 +0000</pubDate>
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		<description>Ha!  Good post.  So its like nature vs. nurture for beer?  I think each brewer adds a little of his or her own magic, even if the ingredients are exactly the same!</description>
		<content:encoded><![CDATA[<p>Ha!  Good post.  So its like nature vs. nurture for beer?  I think each brewer adds a little of his or her own magic, even if the ingredients are exactly the same!</p>
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