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A hop by any other name: The un-Chinooking of Chinook

Pioneer Hops Chinook, now called CONNnookPioneer Hops in Connecticut has begun calling hops known as Cascade elsewhere CONNcade and Chinook hops CONNnook.*

Before your knee jerks because you thought you heard the bullshit marketing alarm go off, consider that this might be truth in advertising.

Hop farmers, and of course brewers, in Michigan, Minnesota, Wisconsin, and now Connecticut have all commented about how less piney and resinous the Chinook they grow are than those from the Northwest. They are more tropical — mango and pineapple are popular descriptors, sometime peach — fashionable flavores these days. Brewers want tropical, but James Altweis at Gorst Valley Hops in Wisconsin says they are confused when they get a whiff of Wisconsin Chinook because the hops are expecting piney. “In the marketplace people are looking for the Chinook they know,” he says. So Gorst Valley renamed the variety Skyrocket.

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But is ‘juicy’ a flavor?

The best read post here, on an cumulative basis, is “Words to describe the beer you are tasting.” From nine years ago. Quite honestly, readers arrive via a search engine, read that post, check out nothing else here, and leave. The point is they are searching.

Flavor MapThey might be better off forking over $16 (plus shipping) to buy their own Beer Flavor Map. You can read more about it here. It works like this: flavor is broken into three color-coded categories — Taste, Aroma and Mouthfeel. Within each there are sub-categories, so under Spicy you will find licorice, clove, cinnamon, etc.
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What the Cryo?

Cryo hops, hop powder, LupuLN2If everybody’s Twitter feed looked like mine then Cryo Hops definitely would have been trending yesterday.

YCH Hops rolled out details about what are really multiple products. If you subscribe to the digital edition of Beer Advocate magazine you can read a story I wrote focused mostly on LupuLN2, referred to as lupulin powder before the trademarked name kicked in. I won’t rehash that here (update: now available online), except to repeat that it has plenty of brewers who have tried it very excited.
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No beer links (here) this week


At the risk of alienating all of those thoroughly frustrated last June when tickets to see Hamilton in Chicago went on sale, we were among the lucky ones who were able to buy them at face value. Worth every penny, but it means I was otherwise occupied this past weekend and there are no links here. Of course, Boak & Bailey posted their typically diverse selections Saturday: News, Nuggets & Longreads 14 January 2017: Spain, Sheffield and Sober Island

And I do hope you saw these tweets during the week.


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Not-Monday beer links: You happy now, Alan?

German hopyard - because dormancy matters


Monday I wrote that regular Monday beer links would be taking the next two Mondays off. That remains true, but after Alan McLeod complained and because there’s some good stuff you should be reading, a few it’s-not-Monday links before we head over the Mississippi River and through the wood (yes, I am aware it is a Thanksgiving poem) … If you still need a link fix tomorrow (Saturday) morning try Boak & Bailey’s News, Nuggets & Longreads. Happy holidays.

Father and son bond over beer at all 73 Iowa craft breweries.
This is a road movie waiting to be made. [Via Des Moines Register]

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