Belated Happy New Year, links included

Happy New Year - Party like it's 1908

  • Beer is a local product. A study commissioned by SABMiller found that travelers want to drink the beer of the region when they are abroad: “When asked why they would choose to drink a local beer brand in a foreign country, 70% of respondents said that they did so because it is a crucial part of the overall travel experience, whilst 27% felt that it is important to support the economy of the place you are visiting and 25% said it was because they wanted to try something new.”

    Additionally, “The findings are backed up by figures which demonstrate the local nature of beer around the world, with only 6% of global beer volumes drunk outside their market of origin.”

  • Wine tasting: subjective or objective? Disregard that it’s wine and focus on the matters in the title as well as “the physiology, psychology and neurobiology of perception.”
  • Fine wine uncorks record gains. Notice that it’s wine and be happy that no matter how silly beer prices seem you’re not drinking an “asset class.”
  • Speaking of beer prices. The Six-Pack Equivalent Calculator is available as an android app. The math isn’t really that tough, but if you have trouble remembering that 750ml equals 25.3 ounces and working from there this makes price comparisons a little easier. Like which is the better deal for the same beer, the 750ml bottle at $9 or the 4-pack at $14?
  • 7 thoughts on “Belated Happy New Year, links included”

    1. I can’t be bothered to go through the SAB Miller report you quote, but I wonder if that “…6% of global beer volumes drunk outside their market of origin.” includes international brands brewed on license in other countries, i.e. Stella, Heineken, Corona, etc.

    2. Max – As you would expect, that detail wasn’t included. Nor is “market of origin” defined.

    3. I thought so.

      In a normal world, “market of origin” should mean the place were the beer was brewed, on the other hand, multinationals are not exactly willing to advertise where their top brands are being brewed, hoping that people will take them as an “imported” (therefore, “premium”) product.

      I remember some time ago reading in article on a Spanish website saying that Spain’s favourite beers (not best selling, mind you) were Dutch and American, meaning Heineken and Budweiser, even though both are brewed in Spain.

    4. Thanks for mentioning for the Android Six Pack Equivalent calculator! I’m the author and I just released an update for the free app and will be adding a buy-me-a-buy-beer paid version soon.

      Adding the 40oz size is good idea. I’ll have to add that one to the list.

    5. @Lindsey – It’s a great app and I have pointed it out to all my friends who have Android phones. Thanks for your efforts. I’d definitely pay for it!

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