Beer localism, transparency, and evangelism

MONDAY BEER LINKS, MUSING 06.16.14

Ten vital commandments for localism in beer. The list itself is from 2012, so start with the preface.

[Via The Potable Curmudgeon]

Local ingredients, but not so local drinkers. Belgian brewer André Janssens grows his own barley and some of his own hops. But he ships 90 percent of his beer to America. How do you think these first two links fit together?

[Via Larsblog]

If You Want To Know What’s In Your Beer… I tweeted once on the way to the National Homebrewers Conference and once from the conference (a picture with a fictional caption some people seem to have believed), an indication that I’m not all that good a social media, and — the point here — a reminder how insular such events can be. Thus when I briefly noticed considerable fuss related to the latest blathering from the Beer Food Babe I shrugged. It’s amazing how one of Jeff Carlson’s sublime ciders can change your perspective.

But as I was catching up with my feeds on Sunday I was struck with the questions Alan McLeod raises. Transparency is good, be it brewery operators revealing what’s in the beer they sell and how they make it or or others who may have a vested interest selling, boosting, writing about, litigating for or against, whatever. Ever since Frank Prial at the New York Times let Jack McAuliffe say that he his made his beer without preservatives and other chemicals that Big Brewers employed smaller (and not so small anymore) breweries have benefited from the notion the beer they sell is more pure. In a sense, lack of transparency on the part of larger breweries makes this easier. When Anheuser-Busch — or Yuengling or Boston Beer or Lagunitas — details all the ingredients they use and all the chemicals (and things like chemicals) that are involved in the process of growing ingredients, brewing beer and so on (it is quite the list) then it is easier to ask the brewer at your local just which of those were also involved in the production of your beer.

Surprise, surprise, surprise.

[Via A Good Beer Blog]

Evangelise Jolly. Adrian Tierny-Jones writes, “It’s your sacred duty to evangelise about beer, someone said to me recently, drunk of course, both of us drunk …” A sacred duty to evangelise about beer? Quite a question. Adrian has quite an answer.

[Via Called To The Bar]

If we were starting a new blog tomorrow. Each Saturday, Boak & Bailey post a variety of links, often longer reads, that may even overlap with the ones I’ve collected (thus “scooping” my Monday links). This weeks’s examples address the current state of beer blogging, at the end offering a bit of advice. Don’t skip straight to the finish — read the links along the way.

[Via Boak & Bailey's Beer Blog]

3 Responses to Beer localism, transparency, and evangelism

  1. Carla Gesell-Streeter June 16, 2014 at 9:30 am #

    One correction – It’s the Food Babe (Hani Vari) who blathers. The Beer Babe (Carla Companion) is a quite good beer blogger based in Maine.

    • Stan Hieronymus June 16, 2014 at 9:08 pm #

      Thanks, Carla. Fixed.

  2. Nate O. June 21, 2014 at 1:45 pm #

    I’ve found the German version of localism very interesting. I’m not sure what to make of it. I assume there’s a connection between beer localism and the sort of intense rivalry between cities, states and countries here.

    Re: Commandment #10, the outliers notwithstanding, the most diverse offerings here are from the biggest firms (Schneider und Sohn, etc.) not the local breweries.