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Because process always matters in beer & brewing

MONDAY BEER LINKS, MUSING 01.05.15

Session 95: Those Unwritten Books And Happy Marriages…
This month’s Session resulted in a feast of links, nicely organized by host Alan McLeod. Excellent commentary included. [Via A Good Beer Blog]

Sierra Nevada’s New Hop Hunter IPA Is Like No Other Beer in Its Class.
Reducing this to very unsexy basics: Sierra Nevada Brewing will soon release an IPA made with concentrated essential oils gathered from unkilned hops using steam distillation. Writing for Esquire, Aaron Goldfarb flushes out the details and offers a tasting note: “Like most wet hop beers, Hop Hunter is extraordinarily floral and aromatic, like sticking your nose into a freshly-picked plant or flower bouquet. It’s not really bitter-tasting either, certainly not as bitter as your typical IPAs.”

Blatz Tempo I’d like to know more about the process, and if I did I would share it with you. It feels like there are implications beyond if Hop Hunter IPA is a “best of class” beer. I will be in full research mode late this month at the American Hop Convention in San Diego and will report back.

Almost 50 years ago, Blatz Brewing in Milwaukee sold its own version of a “fresh hop” beer called Tempo. At the time, Blatz president Frank Verbest said the brewery spent two years and hundreds of thousands of dollar coming up with the process to brew the beer, partnering with companies outside the brewing industry. He likened it to distilling crude oil into gasoline and other derivatives. (The online version of the Milwaukee Journal can be a little difficult to read — I quoted from it extensively three years ago.)

A few years later, Fortney Stark sued Blatz, claiming they had not honored a 1954 deal in which he turned over his secret process for this extracting process. His patent describes a process that most often uses methanol as an extractive. The extract was then “concentrated to any desired degree by evaporation or distillation to expel the solvent.” So a different process and — given the beer was advertised as “a new discovery that frees beer from bitterness’ — a different intent than Sierra Nevada has for this IPA. [Via Esquire and Jess Kidden]

Process or ingredients?
A couple of days after Christmas I visited Jester King Brewing outside of Austin to talk about, and taste, beers that reflect where they are brewed. One of the first things Jeff Stuffings asked me is if this indigenous-American book beer I’m working on will be focused more on ingredients or process. A fair question, since I wanted to talk about how they integrate locally cultivated ingredients in the beer, about their unique mixed-culture yeast, and about local water, among other things. However, the answer has to be both. It won’t do to simply list ingredients that brewers used 300 years ago or are including now. How they were or are prepared, when they were or are added, those things matter. Eight days later, quite interesting to read what Lars Marius Garshol has to write about the same situation in Norway. [Via Larsblog]

In Belgium, Battle Builds Between Brewers and ‘Beer Architects’.
The Wall Street Journal catches up with something Joe Stange wrote for Belgian Beer & Food last spring, but that one is not online. Imagine the conversations we’ve been having here for a very long time in the U.S. taking place in Flemish and French. [Via Wall Street Journal]

Breweries that Closed.
Even in Beervana, breweries fail. From Bryan Yaeger: “Ostensibly this is a story about breweries you’ve likely never tasted beer from or possibly heard of–such as Bull Ridge or Blue House–but what good is reading an obit for someone you’ve never met or read about unless you can put their life in context? So before we start to eulogize the not-really-dearly departed, let’s consider this a living wake.” [Via The New School]

Guide to opening a hipster cafe.
h/T to Max Bahnson for pointing to this and suggesting, via Twitter, “Replace a few words with “Craft Beer” and you’ve got the perfect guide to opening a Beer Bar.” [Via Imbur]

3 Responses to Because process always matters in beer & brewing

  1. Alan January 5, 2015 at 6:34 am #

    Once I met a guy who had a business pulling bits of rare-ish trees out of the Canadian deep woods, chopping them up, steaming and distilling certain bits and then separating the particular essential oils for the Parisian perfume market. Sounds similar.

  2. Todd January 8, 2015 at 11:37 am #

    As for the extraction methods, let’s just say,, I know stuff! 😉

  3. Gary Gillman January 13, 2015 at 8:39 am #

    Steam distillation of hops goes back to the mid-1800’s. Of course Ballantine Brewery used a distilled oil for its IPA. The revived Ballantine IPA uses a distilled oil sourced in England, and it would be interesting to know how that oil is processed. The fresh hop angle is interesting as is the Blatz predecessor, but I’d guess that angle was known in the 1800’s too. The object was to avoid the need to ship large quantities of hops which would only deteriorate in time. It makes sense some of the experiments were with fresh hops as why not save the cost of the drying step?

    The fatalistic approach of the Blatz CEO is discouraging. The company seems to have regarded it as a given that that bitter beer – i.e., beer as historically handed down for centuries (not a generation or two) – had no future. It was on the lighter, less taste track, as the depiction of the can shows. Rather than explain to people why beer has a grateful bitter, it was trying to find ways to make something different for them.

    I am not worried about SN of course, it pioneered the return of traditional bitter ales to America and will not stop making them any time soon. If it can find a market for this new product, all power to them. Still, I don’t much like the IPA trend of the last few years where the beers have a big puff of aroma and only a little bitterness. I think the balance is off and it doesn’t make for a great ale. IMHO.

    Gary

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