MONDAY BEER LINKS, MUSING, 08.29.2016
THE END IS NEAR
Relationships Still Matter.
How is this for a warning? “Everybody now seems to hopefully say, ‘This time is different.’ From what I saw back then and what I see now, the only difference is people have more tatts. Even the beards are the same. And the blithe ignorance. They know what they know, but what they don’t know they assume doesn’t exist.” [Via Beer Business Daily]
IPA is doomed (well, sort of).
A ton of words here (literally, more than 2,000), rambling from time to time, or as Jon Urch writes, “subjective opinion backed up by minimal research and no meaningful data. This is train-of-thought stuff.” There are two questions that particularly interest me — and ones that can’t be answered definitively right now. a) Is it really necessary to use 5 pounds or more of hops per barrel (20 grams per liter) to provide the aroma and flavor currently in vogue? b) Are aroma/flavor stability and this aroma/flavor itself truly incompatible? These are questions I asked four years ago when I wrote For the Love of Hops (although the pounds per barrel weren’t quite as high and murk was not an essential ingredient in IPA). We still don’t have answers, but we are closer. I think there is every chance brewers will find a way to use smaller quantities of hops and to make beers with longer shelf lives without compromising flavor. We’ll see. [Via The drinking classes]